Dermosil is number one in e-commerce
Skincare and cosmetics company Dermoshop is a true pioneer in Finnish e-commerce – the company’s Dermosil brand webshop was launched as early as 1996. Since then, Dermosil has gained a loyal customer base and excelled in independent reviews. A study carried out in 2024 by the Finnish Commerce Federation gave Dermosil’s webshop top rankings in all categories.
“I couldn’t believe my eyes when I got the results”, recalls Dermshop’s CEO Suvi Markko. “We have done well in similar studies before, but this time we were number one in all categories.”
For the study, over 7,000 randomly selected e-commerce consumers shared their opinions on more than 100 webshops. Domestic webshops generally did better than foreign ones, and Dermosil topped every category. In addition to the highest overall grade, the company was also ranked number one in terms of, for example, best price-quality ratio and service.
One of the secrets behind Dermosil’s success is the company’s close cooperation with customers. To further deepen this relationship, Dermosil opened its first physical location in Vaasa in 2024. The concept is called Dermosil Live Studio and functions as a store, a beauty salon, and a location for content creation. There is also an office in the same building.
In late 2024, Dermoshop also announced other big news – the acquisition of Swedish cosmetics company Hickap. Hickap is a growth company founded in 2016, that fits Dermoshop like a glove.
“Both companies are exceptionally strong in e-commerce, brand building and product development. In addition both are family companies sharing the same values”, Suvi Markko explains.
Hickap will keep its own brand, but there are several areas in which the companies can cooperate in the future, sharing their passion for skincare and makeup.
“In this line of business, passion is vital. If we feel passionate about what we do, that feeling will be conveyed to the customers.”
